Full Agenda
Trends & Culture Chat

Unfiltered: Gen Zalpha vs. Brands - Have Your Say

Gen Zalpha knows every marketing trick. And they’re rewriting the rules faster than most brands can keep up. The real question: What actually builds trust, loyalty and brand love in 2026 - and what’s just noise?

In this live finale, we put that question to our panel of brands and young people on stage. And you decide the verdict.

This isn’t a polished keynote or case study. It’s a live, unscripted exchange between brands and young voices - where you, the audience, act as the jury.

What to Expect

  • Real, honest, open conversation
  • Interactive polls, voting & Q&A
  • Actionable insights for your next campaign

The winner isn’t who shouts loudest.  It’s who shifts the room.

4:05 pm
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5:00 pm
Culture Stage
SPEAKERS