Full Agenda



Social Media Conversations
Social Strategy Unwrapped: Balancing Brand and Impact
Meet the masterminds behind social strategy at Oatly, Sesame Workshop and The Washington Post will delve into what it’s really like to be a unique voice on social media and how they navigate tone of voice, audience engagement, superfans, real-time interactions, and social listening to write content that elevates both their brand and mission.
2:55 pm
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3:30 pm
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Stage 1
SPEAKERS

Christina Vittas
Social Media Manager, Sesame Workshop

Dennis Quinn
Creative Director for Special Projects & Influencer Marketing, The Washington Post