Full Agenda
Trends & Culture Chat

Breaking through the noise: winning hearts, minds and wallets at a “multi-stage Gen Z paradise”

Live music is where young people celebrate and express themselves, inspiring more and more brands to invest in the category. While festivals are a popular solution for live-music marketing, independent venues like Elsewhere — Brooklyn’s “multi-stage Gen Z paradise” — offer a unique alternative to capture the playfulness and discovery of a festival with year-round regularity.

Join us for a panel moderated by Elsewhere’s Ben Weiss to learn how three different brands are winning hearts, minds and wallets by elevating the independent music experience for young creatives in the greatest city on Earth.

12:25 pm
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1:00 pm
Trends & Culture Stage
SPEAKERS