Think like a Zalpha

February 21, 2024 4:00 PM

Are you a marketer, brand enthusiast, or part of an agency aiming to capture the attention of Gen Z? Well, then we hate to break it to you, but you better start thinking of the next generation too...

Introducing Gen Zalpha. The young people born on the cusp who's spending power you're going to want to get familiar with.

Mark your calendars for a groundbreaking webinar that will revolutionise your approach to these generations.

What's in store for you?

📊 Zalpha data unveiling: Gain exclusive access to the latest Pion survey findings, as we present the essential Zalpha data that will shape the future of your marketing strategies. Explore the trends that matter most to Gen Z and Gen Alpha.

🎙️ Expert panel discussion: Move beyond the data points and join our illustrious panel of industry experts as they provide unique insights into translating Zalpha data into effective marketing strategies. Dive into thematic sections covering gaming, spending, and more!

If you can't make it for the live session then register and we'll send you the recording after the session.


Alex Haider, Content Executive at Pion

Alexandra is a content writer at Pion, working on blog content, social media content and with the wider insights team for long-form guides and reports. She is a digital native with a background in content marketing and a passion for all things Gen Z. Her simple pleasures include Radio 4 in the morning, old X-Factor auditions, pop culture trivia and drinking her body weight in Diet Coke.

Jas Schembri-Stothart, Co-founder of luna

Jas is the Co-Founder of luna, the world’s first digital health and wellbeing companion for teens as they navigate adolescence. Jas is a consultant turned entrepreneur. She started her career at Deloitte working on Strategy and Operations projects for FTSE 100 Banks and Insurers. Jas decided she wanted to do something more impactful and entrepreneurial so left her role as a big 4 Consultant to start luna. Jas holds an MBA from Oxford Saïd Business School and outside of work she sits on the Governing Board of her former high school.

Emily Jack, CEO at Bookmark Reading Charity

Emily Jack, CEO of Bookmark Reading Charity, brings extensive leadership experience and a passion for education to her role. With a background as Head of Schools, Emily has driven impactful initiatives and played a vital role in Bookmark's digital transformation project. Her vision for growth and dedication to the mission of enabling all children to experience the joy of reading promise an exciting future for Bookmark under her leadership.