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We’re trusted by these brands, and many more
Every year, over 500,000 new students enter university asking the same questions: Where should I shop, and which brands deserve my loyalty? Student spending surge by up to 80%, yet competition for their scarce attention has never been fiercer.
We surveyed 2,000+ UK students to uncover what truly wins their lasting loyalty.
Download the report to dive into:
- The Spending Shift: Why 41% of students spend freely in term one, but 52% pivot to strict budgeting immediately after.
- The Power of "Little Treats": Why coffee and affordable luxuries survive even the toughest budget cuts.
- The Loyalty Leaders: Insights from top brands like Domino’s, Nike, and Amazon on staying top-of-mind year-round.
- A 30-Day Roadmap: A week-by-week strategy to transition students from first-day discovery to long-term routine.
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Brands that miss the mark risk falling behind competitors and never catching up. This report is a must-read to get ahead of the curve.
"At uni, brands often come on campus and offer free things or experiences. I find uni difficult sometimes, and going to campus isn't something I always look forward to, so I like that. You have to be there in front of us." — Lexie, Third-year student
Ready to turn Freshers spend into long-term growth? Download the full report now to master the next generation’s habits and secure your place in their wallets for 2026 and beyond.