Freshers Unlocked: How to Become the Go-To Third Space

students laughing together as friends
Published by
Carla Pelosoff
Published on
April 14, 2026
Last updated
June 10, 2026
A 3D spring illustration

Freshers Unlocked: How to Become the Go-To Third Space

Published by
Carla Pelosoff
Published on
April 14, 2026
Last updated
June 10, 2026

We’re trusted by these brands, and many more

Today’s students are looking for something much harder to find than just a standard discount—they are searching for community.

  • 95% of students say that in-person experiences make them feel positive towards brands.  
  • 93% of students are encouraged to make a purchase after attending an in-person event.
  • What You'll Learn Inside the Full Report:

    • The Anatomy of a Third Space: How to blend reliability, entertainment, and affordability to create an irresistible student sanctuary.  
    • The "Little Treat" Economy: Why 97% of students continue spending on small social moments and rituals, even while strictly budgeting.  
    • Real-World Success Stories: Insights from major brands like Hollister and Caffè Nero on turning routine shopping trips and daily coffee runs into high-value loyalty hubs.  

    Don't just be a retailer students know... Become a part of their daily rituals and memories!

    Download report

    "In my Freshman year, I spent more since I had the extra funds... by Senior year, I'm not trying to spend a lot. If a brand offers a cost-reducing solution, they have my attention." — Noah, Sophomore

    Ready to win Back to School 2026? Download the full report now to start building loyalty that lasts well beyond graduation.