When it comes to marketing, content is always king. And what do Gen Z want from the content they consume? Authenticity, of course!

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This template will walk you through the key steps to audit, plan and optimize your Gen Z content marketing strategy. It’s packed full of top tips to make sure the content your brand puts out really resonates with young people.

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Plus, it includes extra free templates for conducting your own SWOT analysis, creating Gen Z buyer personas and completing a content audit.

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What are you waiting for? Get downloading!