Brand Partner Customer Story: Huawei
![Brand Partner Customer Story: Huawei](https://cdn.prod.website-files.com/656df30166253094650a652a/65aa73a698f4340fe8dfafa8_Customer%20Stories%20Image%20(5).png)
Background
In an increasingly competitive landscape, tech brands must do everything they can to win the loyalty of digitally native Gen Zs. And convincing students to spend big on a high-value mobile product is no easy feat.
The Huawei student program launched in early 2020 powered by Student Beans, Pion’s verification technology.
Solution
Starting with a student rate on products range from smartphones, laptops and wearables, the program has steadily grown to be the go-to tech brand for students worldwide. By investing into two of the biggest student shopping festivals - Freshers & Black Friday campaign, Huawei has seen an incredible month-on-month growth in both student subscriptions and sales.
Results
419% MoM uplift in codes
126% MoM uplift in sales
$550 AOV
3,500+ brands trust Pion
Ready to see how Pion can supercharge your sales targets?
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