Hairburst
Hairburst, a leading healthy hair brand in the UK, partnered with us to help accelerate growth by building awareness with the student demographic.
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Background
Hairburst, the leading healthy hair brand in the UK, partnered with Pion’s student verification technology, Student Beans, to help accelerate growth by building awareness with the student demographic.
Solution
Hairburst had seen such good results from their Student Beans launch in the UK, they have now expanded into France and Italy.
Results
They have seen a strong growth uplift in engagement, with the number of codes issued increasing by 236% comparing January and October results. They also have seen 1,900 orders via Student Beans in the last 12 months. They are on track to upgrade to a full-service client with Pion, which means they will have benefits such as a dedicated account manager, access to our full-funnel media suite, and more.
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