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Buy now, worry later & the future of ecommerce for Gen Z

woman in shop discounts
Published byAlexandra Haider
Published on
Last updated

Gen Z came of age during the financial crisis and are now living through a global cost-of-living crisis. They recognize that financial literacy isn’t a need: it’s a must.

This knowledge isn’t necessarily translating into their spending habits, however. Amidst the financial calamity and ongoing student debt crisis, a plethora of money-lending sites and apps have materialized.

In this report, we examine trends and data around Buy Now, Pay Later (BNPL).

We share actionable insights, and give you a preview into what the future of ecommerce is looking like for Gen Z.

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