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Restaurant Marketing 2.0: Know your diners and bring them back

Join Pion’s digital masterclass to learn how leading QSR brands build direct relationships with their customers, own their data, and use it to drive repeat visits without leaning on delivery apps.

Register now

Restaurant Marketing 2.0: Know your diners and bring them back

8 December 2026 at 16:00 GMT

Someone else knows your diners better than you do

Third-party delivery apps sit between you and the people who love your food. They hold the data, set the fees and decide who sees your offers. If you currently have no visibility and access to your customer data, we’re here to shake things up.

We’ll dive into why owning your customer data holds the key to building direct relationships with people you know by name, and personalized offers that bring them back.

Grab a coffee and tune in for your strategic F&B “health check” for marketers across Casual Dining, QSR, and Coffee – this 30 minute bitesize session of practical ideas plus live Q&A has you covered.

Put the playbook to work - leave with clear next steps to start capturing and using your own customer data. Plus get an exclusive copy of our Food & Drink Sector Report.

Why attend?

We’ll dive into:

  • Why first-party data matters more than ever

What’s changed for US fast-food brands, and why the gap between leaders and the rest is widening.

  • Practical ways to capture it

Our product experts share their strategies across app, web, in-store and partner channels.

  • Growth that protects margin

How verification-led offers can grow your customer base without giving away the store.

  • Lessons from brands winning with Gen Z

Which fast-food brands are winning Gen Z right now – and why is this student demographic so valuable?

Restaurant Marketing 2.0: Know your diners and bring them back.