The HFSS reality check: Why your growth strategy isn’t measuring up one year on
Join the LIVE session to uncover using HFSS restrictions to your advantage.
Watch now
The HFSS reality check: Why your growth strategy isn’t measuring up one year on
Watch on demand
Join our experts turning regulatory restrictions into brand equity, cultural relevance, and off-peak footfall for F&B brands every day.
With the full implementation of HFSS regulations, food and drink brands can no longer simply advertise their way to growth. In other words, brands who are trying to find solutions in the traditional marketing playbook are finding themselves left behind.
Are you using HFSS to your advantage or falling into the pitfalls?
Why attend?
We’ll discuss...
- What’s been happening over the past 9+ months with F&B brands adapting to be HFSS-compliant.
- Winning tactics for the HFSS-Era and how brands are leaning into ownable cultural moments, CCG and community-led growth brand-led storytelling.
- Solving sector-wide challenges such as cracking off-peak footfall, beating the January slump and resolving the ‘anonymous customer’ problem.
