Future-Proofing Your Student Connection: Why Experiential is Key
Join the live session on experiential marketing with Gottabe! on July 2nd 2026, 4PM BST
WATCH ON DEMAND
Gen Z doesn’t just want to scroll past your brand, they want to experience it. In fact, 74% prefer connecting with brands in real life rather than digitally, reflecting a wider shift towards “resetting to real” and leading a more analogue lifestyle.
Join us as we break down why experiential marketing is the only way to break through the noise of the 2026 Freshers season and beyond.
Lead Speaker
Why attend?
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Why attend?
- Learn how to ensure your brand forms a key "memory" using immersive activations that turn students into lifelong advocates.
- Discover the blueprint for building a rockstar student activation that drives measurable brand and commercial impact so your brand can take center stage.
- Unlock how discoverability turns into loyalty when brands are present during key moments in the life of a student (with Freshers being the jumping off point).
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Speakers
Session highlights
Future-Proofing Your Student Connection: Why Experiential is Key
WATCH ON DEMAND