Why January student loan drop is your brand’s golden ticket

January can often be thought of as a dismal time of year: it’s rainy, Christmas is over and daylight hours are limited.

For UK students, however, there is one glittering beacon of hope: The January loan drop.

In this mini guide, we’ll share data and insights around what your brand needs to know ahead of this key spending period…

And, most importantly, the opportunity to boost sales.